Dawn breaks, and across the world, Ford owners are already on the move. These are the people who keep things running – electricians restoring power, ranchers tending the open land, construction workers building infrastructure, volunteers providing disaster relief.
Their work is demanding, often requiring long hours and challenging conditions. Through it all, their Ford vehicles are reliable partners in this endeavor, consistently performing under pressure. These vehicles bear the marks of hard work, reflecting the dedication and commitment of their owners. They represent a community of skilled individuals who rely on their vehicles and their own abilities to get the job done efficiently and effectively.
Fire mitigation in the Colorado mountains
Disaster mitigation efforts are more important than ever. In recent years, Team Rubicon®, a veteran led organization focused on disaster prevention and relief, has ramped up efforts to fight fires before they start.
“If a fire came up through here, it would be disastrous for the community."”Susan Lowe, volunteer leader
Last year, Team Rubicon®Greyshirt volunteers took Ford F-150 and Bronco out to Green Mountain Falls, Colorado for several days to engage in fire mitigation efforts. Fire mitigation is hard work that often takes place in difficult-to-access areas and involves felling or removing hazardous trees and clearing fuel breaks. Which means, they need vessels that can help.
“We use Ford trucks to navigate any type of terrain we need to go through. You never know what we’re going to have to combat.”Megan Sawyer, Team Rubicon
The team also leverages Ford Pro Telematics to keep track of the fleet and make sure
“We have Ford Pro Telematics in these new trucks. We’re a hugely dispersed population and we’ve got only a handful of staff members to maintain millions of dollars of equipment. Being able to manage the trucks from afar – it’s a huge force multiplier for us because they can keep rolling and we can keep working,” Drew, Team Rubicon® West Branch Director.
King Ranch
“The trucks need to have the power to get themselves, plus a loaded trailer, anywhere we need to get to. We couldn’t get our jobs done without Ford Trucks,” said Joey, King Ranch Division Assistant Manager
“You figure out what kind of truck you have when you have to go through all that terrain. If not, you’ll be stranded out there and waiting for somebody to come get you. [Ford Trucks] are good, strong trucks,” said Robert, Bull Development Manager
“The trucks need to have the power to get themselves, plus a loaded trailer, anywhere we need to get to. We couldn’t get our jobs done without Ford Trucks,” said Joey, King Ranch Division Assistant Manager
“You figure out what kind of truck you have when you have to go through all that terrain. If not, you’ll be stranded out there and waiting for somebody to come get you. [Ford Trucks] are good, strong trucks,” said Robert, Bull Development Manager
“The trucks need to have the power to get themselves, plus a loaded trailer, anywhere we need to get to. We couldn’t get our jobs done without Ford Trucks,” said Joey, King Ranch Division Assistant Manager
“You figure out what kind of truck you have when you have to go through all that terrain. If not, you’ll be stranded out there and waiting for somebody to come get you. [Ford Trucks] are good, strong trucks,” said Robert, Bull Development Manager
